User Acquisition
3 Threads
Over the past 11 years, I've read 300+ articles on marketing. 99% added no value. Grow your company faster by reading these 12:
User acquisition does *not* equal growth. Remember Viddy, the app heralded as the “Instagram for video”? It was adding +500k new users/day, grew to +50MM users, & was used by cel...
I've helped 400+ startups acquire customers. Here's the framework I teach them—for ads, content, referrals, and product. Hope this helps! A thread:
